Chistopher Ward speaks about How to Build Profitability into Your Process: ROI out of your TOC 

Technical content is a commodity that leads the post-capitalistic society. Technical Writers must think of themselves as Knowledge Brokers and communicate the value they provide which includes increased revenue and improved customer retention.

Christopher Ward (WebWorks Software) and Emmelyn Wang (STC Austin / Hoover's Software) provide real world examples of business strategies and the procedures that can align. This presentation will help you build business cases for your company to invest in Technical Communication/Publications as a revenue generator.

Monday, October 29, 2012
The evening will begin at 6:30 p.m. with networking and light refreshments, and the program will start at 7 p.m.

Microsoft Store at The Domain 3309 Esperanza Crossing, Suite 104, Austin, TX 78758 | 512 582-6500

http://www.eventbrite.com/event/4603874312